Small Business Marketing in Ottawa County, Michigan
Small-business and marketing-industry statistics for Ottawa County, from U.S. Census data.
Key facts — Ottawa County, Michigan
6,763
business establishments
30
advertising & marketing firms (NAICS 5418)
115,897
total employees
303,372
population (2023)
Marketing & business landscape
| Total business establishments | 6,763 |
|---|---|
| Advertising, PR & related firms (NAICS 5418) | 30 |
| Total private employment | 115,897 |
| Total annual payroll | $6,130,658,000 |
| Population (2023) | 303,372 |
| Businesses per 1,000 residents | 22.3 |
Across Ottawa County’s 6,763 establishments, 30 are in advertising and public relations. Small businesses that market themselves typically compete on local SEO, paid search, and social media.
White-label SEO for agencies in Ottawa County
Agencies serving Ottawa County’s 6,763 businesses often deliver SEO through a white-label partner. Holly Starks provides white-label local SEO, link building, and authority building under your brand. See the white-label SEO overview.
Sources: U.S. Census Bureau, County Business Patterns 2022 (establishments, employment, payroll, NAICS 5418); Population Estimates 2023.