Small Business Marketing in McLean County, Illinois

Small-business and marketing-industry statistics for McLean County, from U.S. Census data.

Key facts — McLean County, Illinois

3,442
business establishments
11
advertising & marketing firms (NAICS 5418)
74,674
total employees
170,441
population (2023)

Marketing & business landscape

Total business establishments3,442
Advertising, PR & related firms (NAICS 5418)11
Total private employment74,674
Total annual payroll$5,331,513,000
Population (2023)170,441
Businesses per 1,000 residents20.2

Across McLean County’s 3,442 establishments, 11 are in advertising and public relations. Small businesses that market themselves typically compete on local SEO, paid search, and social media.

White-label SEO for agencies in McLean County

Agencies serving McLean County’s 3,442 businesses often deliver SEO through a white-label partner. Holly Starks provides white-label local SEO, link building, and authority building under your brand. See the white-label SEO overview.

Sources: U.S. Census Bureau, County Business Patterns 2022 (establishments, employment, payroll, NAICS 5418); Population Estimates 2023.