Small Business Marketing in Lake County, Illinois

Small-business and marketing-industry statistics for Lake County, from U.S. Census data.

Key facts — Lake County, Illinois

20,002
business establishments
112
advertising & marketing firms (NAICS 5418)
316,448
total employees
708,760
population (2023)

Marketing & business landscape

Total business establishments20,002
Advertising, PR & related firms (NAICS 5418)112
Total private employment316,448
Total annual payroll$28,409,740,000
Population (2023)708,760
Businesses per 1,000 residents28.2

Across Lake County’s 20,002 establishments, 112 are in advertising and public relations. Small businesses that market themselves typically compete on local SEO, paid search, and social media.

White-label SEO for agencies in Lake County

Agencies serving Lake County’s 20,002 businesses often deliver SEO through a white-label partner. Holly Starks provides white-label local SEO, link building, and authority building under your brand. See the white-label SEO overview.

Sources: U.S. Census Bureau, County Business Patterns 2022 (establishments, employment, payroll, NAICS 5418); Population Estimates 2023.