Small Business Marketing in Kalamazoo County, Michigan
Small-business and marketing-industry statistics for Kalamazoo County, from U.S. Census data.
Key facts — Kalamazoo County, Michigan
5,656
business establishments
28
advertising & marketing firms (NAICS 5418)
113,731
total employees
262,215
population (2023)
Marketing & business landscape
| Total business establishments | 5,656 |
|---|---|
| Advertising, PR & related firms (NAICS 5418) | 28 |
| Total private employment | 113,731 |
| Total annual payroll | $6,664,451,000 |
| Population (2023) | 262,215 |
| Businesses per 1,000 residents | 21.6 |
Across Kalamazoo County’s 5,656 establishments, 28 are in advertising and public relations. Small businesses that market themselves typically compete on local SEO, paid search, and social media.
White-label SEO for agencies in Kalamazoo County
Agencies serving Kalamazoo County’s 5,656 businesses often deliver SEO through a white-label partner. Holly Starks provides white-label local SEO, link building, and authority building under your brand. See the white-label SEO overview.
Sources: U.S. Census Bureau, County Business Patterns 2022 (establishments, employment, payroll, NAICS 5418); Population Estimates 2023.