Small Business Marketing in Bay County, Michigan

Small-business and marketing-industry statistics for Bay County, from U.S. Census data.

Key facts — Bay County, Michigan

2,029
business establishments
5
advertising & marketing firms (NAICS 5418)
28,314
total employees
102,500
population (2023)

Marketing & business landscape

Total business establishments2,029
Advertising, PR & related firms (NAICS 5418)5
Total private employment28,314
Total annual payroll$1,382,194,000
Population (2023)102,500
Businesses per 1,000 residents19.8

Across Bay County’s 2,029 establishments, 5 are in advertising and public relations. Small businesses that market themselves typically compete on local SEO, paid search, and social media.

White-label SEO for agencies in Bay County

Agencies serving Bay County’s 2,029 businesses often deliver SEO through a white-label partner. Holly Starks provides white-label local SEO, link building, and authority building under your brand. See the white-label SEO overview.

Sources: U.S. Census Bureau, County Business Patterns 2022 (establishments, employment, payroll, NAICS 5418); Population Estimates 2023.