Local SEO in Smith County, Texas

How many businesses in Smith County could benefit from local search optimization, based on U.S. Census data.

Key facts — Smith County, Texas

6,220
business establishments
22
advertising & marketing firms (NAICS 5418)
98,083
total employees
245,209
population (2023)

Marketing & business landscape

Total business establishments6,220
Advertising, PR & related firms (NAICS 5418)22
Total private employment98,083
Total annual payroll$4,883,303,000
Population (2023)245,209
Businesses per 1,000 residents25.4

Smith County has 6,220 business establishments, of which roughly 22 are advertising, public-relations, and related-services firms. For the remaining local businesses, local SEO — Google Business Profile optimization, local citations, and location landing pages — is the primary way to appear in nearby search results.

White-label SEO for agencies in Smith County

Agencies serving Smith County’s 6,220 businesses often deliver SEO through a white-label partner. Holly Starks provides white-label local SEO, link building, and authority building under your brand. See the white-label SEO overview.

Sources: U.S. Census Bureau, County Business Patterns 2022 (establishments, employment, payroll, NAICS 5418); Population Estimates 2023.