Local SEO in New York County, New York

How many businesses in New York County could benefit from local search optimization, based on U.S. Census data.

Key facts — New York County, New York

95,072
business establishments
1,594
advertising & marketing firms (NAICS 5418)
2,210,489
total employees
1,597,451
population (2023)

Marketing & business landscape

Total business establishments95,072
Advertising, PR & related firms (NAICS 5418)1,594
Total private employment2,210,489
Total annual payroll$325,222,442,000
Population (2023)1,597,451
Businesses per 1,000 residents59.5

New York County has 95,072 business establishments, of which roughly 1,594 are advertising, public-relations, and related-services firms. For the remaining local businesses, local SEO — Google Business Profile optimization, local citations, and location landing pages — is the primary way to appear in nearby search results.

White-label SEO for agencies in New York County

Agencies serving New York County’s 95,072 businesses often deliver SEO through a white-label partner. Holly Starks provides white-label local SEO, link building, and authority building under your brand. See the white-label SEO overview.

Sources: U.S. Census Bureau, County Business Patterns 2022 (establishments, employment, payroll, NAICS 5418); Population Estimates 2023.