Local SEO in Dane County, Wisconsin

How many businesses in Dane County could benefit from local search optimization, based on U.S. Census data.

Key facts — Dane County, Wisconsin

14,676
business establishments
106
advertising & marketing firms (NAICS 5418)
306,037
total employees
575,347
population (2023)

Marketing & business landscape

Total business establishments14,676
Advertising, PR & related firms (NAICS 5418)106
Total private employment306,037
Total annual payroll$21,578,498,000
Population (2023)575,347
Businesses per 1,000 residents25.5

Dane County has 14,676 business establishments, of which roughly 106 are advertising, public-relations, and related-services firms. For the remaining local businesses, local SEO — Google Business Profile optimization, local citations, and location landing pages — is the primary way to appear in nearby search results.

White-label SEO for agencies in Dane County

Agencies serving Dane County’s 14,676 businesses often deliver SEO through a white-label partner. Holly Starks provides white-label local SEO, link building, and authority building under your brand. See the white-label SEO overview.

Sources: U.S. Census Bureau, County Business Patterns 2022 (establishments, employment, payroll, NAICS 5418); Population Estimates 2023.