Influencer Marketing Agency Benchmarks in Brazil (2026)

Modeled influencer marketing agency & white-label benchmarks estimates for Brazil in 2026. Every figure below is a generated estimate for planning and benchmarking — not a measured or sourced statistic.

Last updated 2026-10-29 · 2026 modeled estimate set

Influencer Marketing agencies & providers in Brazil

• 29% of Brazil agencies resold influencer marketing under their own brand in 2026.modeled estimate
• Influencer Marketing providers in Brazil grew an estimated 10.4% year over year in 2026.modeled estimate
• The average Brazil business worked with 2.5 influencer marketing vendors in 2026.modeled estimate
• Client retention for influencer marketing providers in Brazil averaged 17 months in 2026.modeled estimate

Influencer Marketing channels & performance in Brazil

• 38% of Brazil influencer marketing leads came from organic search in 2026.modeled estimate
• Mobile accounted for 66% of influencer marketing engagement in Brazil in 2026.modeled estimate
• Only 16% of Brazil businesses measured influencer marketing ROI accurately in 2026.modeled estimate
• 17% of Brazil influencer marketing spend shifted to automated tools in 2026.modeled estimate

Influencer Marketing tools & automation in Brazil

• The average Brazil team used 6 influencer marketing tools in 2026.modeled estimate
• 49% of Brazil businesses used a paid influencer marketing platform in 2026.modeled estimate
• 57% of Brazil influencer marketing workflows were partly automated in 2026.modeled estimate
• Median influencer marketing tool spend per Brazil business was $1,358 per month in 2026.modeled estimate