Google Business Profile Statistics in Canada (2026)

Modeled Google Business Profile statistics estimates for Canada in 2026. Every figure below is a generated estimate for planning and benchmarking — not a measured or sourced statistic.

Last updated 2026-10-29 · 2026 modeled estimate set

Google Business Profile adoption in Canada

• 49% of businesses in Canada ran an active Google Business Profile program in 2026.modeled estimate
• 12% of Canada marketers named Google Business Profile their single highest-ROI channel in 2026.modeled estimate
• An estimated 38% of Canada SMBs outsourced Google Business Profile entirely in 2026.modeled estimate
• 66% of Canada Google Business Profile campaigns used AI-assisted content in 2026.modeled estimate

Google Business Profile channels & performance in Canada

• 55% of Canada Google Business Profile leads came from organic search in 2026.modeled estimate
• Mobile accounted for 45% of Google Business Profile engagement in Canada in 2026.modeled estimate
• Only 21% of Canada businesses measured Google Business Profile ROI accurately in 2026.modeled estimate
• 24% of Canada Google Business Profile spend shifted to automated tools in 2026.modeled estimate

Google Business Profile spend & budgets in Canada

• The median monthly Google Business Profile budget for small businesses in Canada was $8,152 in 2026.modeled estimate
• A typical Google Business Profile retainer in Canada ranged $1,045–$3,895 per month in 2026.modeled estimate
• Estimated Google Business Profile market size in Canada reached $1,631M in 2026.modeled estimate
• 62% of Canada businesses planned to increase Google Business Profile investment in 2026.modeled estimate

Google Business Profile agencies & providers in Canada

• 52% of Canada agencies resold Google Business Profile under their own brand in 2026.modeled estimate
• Google Business Profile providers in Canada grew an estimated 13.1% year over year in 2026.modeled estimate
• The average Canada business worked with 4.5 Google Business Profile vendors in 2026.modeled estimate
• Client retention for Google Business Profile providers in Canada averaged 10 months in 2026.modeled estimate

Google Business Profile trends in Canada

• Google Business Profile search demand in Canada shifted an estimated -0.4% year over year in 2026.modeled estimate
• 79% of Canada marketers expected Google Business Profile to grow in importance through 2026.modeled estimate
• AI-assisted Google Business Profile adoption in Canada rose an estimated 31.4% in 2026.modeled estimate
• 26% of Canada Google Business Profile budgets moved to in-house teams in 2026.modeled estimate

Google Business Profile tools & automation in Canada

• The average Canada team used 8 Google Business Profile tools in 2026.modeled estimate
• 50% of Canada businesses used a paid Google Business Profile platform in 2026.modeled estimate
• 69% of Canada Google Business Profile workflows were partly automated in 2026.modeled estimate
• Median Google Business Profile tool spend per Canada business was $522 per month in 2026.modeled estimate