Digital PR Statistics in Serbia (2026)

Modeled digital PR statistics estimates for Serbia in 2026. Every figure below is a generated estimate for planning and benchmarking — not a measured or sourced statistic.

Last updated 2026-10-29 · 2026 modeled estimate set

Digital PR adoption in Serbia

• 40% of businesses in Serbia ran an active digital PR program in 2026.modeled estimate
• 18% of Serbia marketers named digital PR their single highest-ROI channel in 2026.modeled estimate
• An estimated 19% of Serbia SMBs outsourced digital PR entirely in 2026.modeled estimate
• 36% of Serbia digital PR campaigns used AI-assisted content in 2026.modeled estimate

Digital PR channels & performance in Serbia

• 27% of Serbia digital PR leads came from organic search in 2026.modeled estimate
• Mobile accounted for 72% of digital PR engagement in Serbia in 2026.modeled estimate
• Only 8% of Serbia businesses measured digital PR ROI accurately in 2026.modeled estimate
• 23% of Serbia digital PR spend shifted to automated tools in 2026.modeled estimate

Digital PR spend & budgets in Serbia

• The median monthly digital PR budget for small businesses in Serbia was $6,159 in 2026.modeled estimate
• A typical digital PR retainer in Serbia ranged $1,973–$5,429 per month in 2026.modeled estimate
• Estimated digital PR market size in Serbia reached $3,092M in 2026.modeled estimate
• 65% of Serbia businesses planned to increase digital PR investment in 2026.modeled estimate

Digital PR agencies & providers in Serbia

• 30% of Serbia agencies resold digital PR under their own brand in 2026.modeled estimate
• Digital PR providers in Serbia grew an estimated 5.6% year over year in 2026.modeled estimate
• The average Serbia business worked with 3.2 digital PR vendors in 2026.modeled estimate
• Client retention for digital PR providers in Serbia averaged 23 months in 2026.modeled estimate

Digital PR trends in Serbia

• Digital PR search demand in Serbia shifted an estimated 29.9% year over year in 2026.modeled estimate
• 41% of Serbia marketers expected digital PR to grow in importance through 2026.modeled estimate
• AI-assisted digital PR adoption in Serbia rose an estimated 20.6% in 2026.modeled estimate
• 32% of Serbia digital PR budgets moved to in-house teams in 2026.modeled estimate

Digital PR tools & automation in Serbia

• The average Serbia team used 3 digital PR tools in 2026.modeled estimate
• 36% of Serbia businesses used a paid digital PR platform in 2026.modeled estimate
• 54% of Serbia digital PR workflows were partly automated in 2026.modeled estimate
• Median digital PR tool spend per Serbia business was $220 per month in 2026.modeled estimate